Dominate Your Space Unleashing the Power of Your Product Managers Greg DiCillo 9780615594071 Books
Download As PDF : Dominate Your Space Unleashing the Power of Your Product Managers Greg DiCillo 9780615594071 Books
PRODUCT MANAGEMENT IS WHAT DEFINES A COMPANY The most crucial component of a company’s success is delivering new and better products—yet one of the most common factors for failure is underutilizing or misunderstanding the role of product management. Dominate Your Space Unleashing the Power of Your Product Managers explains the essentials for building and sustaining a high-performance product-management team that will oversee all stages of a product’s life cycle and help fuel profits in any economy. In Dominate Your Space you’ll • Discover the Thirteen Product-Manager Mistakes (and how to avoid them) • Find out how to assess the strengths and weaknesses of your organization’s product-management strategies • Join in on the secrets of an elite cadre who have mastered the product-management techniques guaranteed to drive corporate profits and growth • Learn the attributes of effective product managers and the powerful role they must play in a company’s future Many executives and thousands of product managers have benefited from the know-how and insights contained in this book. The bottom line is this to dominate your space in the market, you must unleash the power of good product management. “As the requirement for strong B2B marketing grows, product management is the cornerstone of assembling true marketing competency. Greg’s book will soon become the must-read reference for all business executives looking to optimize their product portfolios, satisfy customers, and deliver growth.” —John H. Jacko Jr., VP and chief marketing officer, Kennametal Inc.
Dominate Your Space Unleashing the Power of Your Product Managers Greg DiCillo 9780615594071 Books
good book!! short but usefulDominate Your Space: Unleashing the Power of Your Product Managers.
Greg DiCillo
thank you.
.
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Tags : Dominate Your Space: Unleashing the Power of Your Product Managers [Greg DiCillo] on Amazon.com. *FREE* shipping on qualifying offers. PRODUCT MANAGEMENT IS WHAT DEFINES A COMPANY The most crucial component of a company’s success is delivering new and better products—yet one of the most common factors for failure is underutilizing or misunderstanding the role of product management. Dominate Your Space: Unleashing the Power of Your Product Managers explains the essentials for building and sustaining a high-performance product-management team that will oversee all stages of a product’s life cycle and help fuel profits in any economy. In Dominate Your Space you’ll: • Discover the Thirteen Product-Manager Mistakes (and how to avoid them) • Find out how to assess the strengths and weaknesses of your organization’s product-management strategies • Join in on the secrets of an elite cadre who have mastered the product-management techniques guaranteed to drive corporate profits and growth • Learn the attributes of effective product managers and the powerful role they must play in a company’s future Many executives and thousands of product managers have benefited from the know-how and insights contained in this book. The bottom line is this: to dominate your space in the market,Greg DiCillo,Dominate Your Space: Unleashing the Power of Your Product Managers,Life Cycle Strategies, Incorporated,0615594077,BUSINESS & ECONOMICS General
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Dominate Your Space Unleashing the Power of Your Product Managers Greg DiCillo 9780615594071 Books Reviews
This should be required reading for any company seeking to improve the effectiveness of their product management organization. Greg's book lays out a clear blueprint for creating a world-class function that can deliver substantial value across the product life cycle. There's a huge opportunity for most companies to supercharge their product management function, and Greg provides a lot of tools to transform from good to great.
If your job is related to the Product Management in any way, this book is a must read. It goes over every salient aspect of the Product Management discipline such as having the right organizational structure , hiring the right people, what the Product manager priorities should be and how to implement a proper strategy. The good thing is that the book conveys a ton of information in as few words as possible, so you get your fundamentals right in one quick read.
Product Management is a difficult thing for most companies to get right. This book is an actionable outline that you can read quickly and use right away to improve the way your company does its product strategy. It provides a clear framework that describes how each part of the product management function fits into the business and how the business determines and manages its strategic thinking. Best of all, it's a framework, not a prescriptive "Do this, then do that..." approach. Most books like this take a process or methodology that worked well in one industry but doesn't translate into another very effectively. This book helps you understand how to plan the role and the function, hire the right person, build a framework in which they can operate, define how they interact with customers and your team, and then measure the results. It should be required reading for everybody who is a Product Manager, manages a Product Manager or works with a Product Manager.
good book!! short but useful
Dominate Your Space Unleashing the Power of Your Product Managers.
Greg DiCillo
thank you.
.
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